Visual Timeline and PR Case Study: Sarofsky

In-depth PR case study materials follow. Last Updated 29 July 2024

Director, creative director and designer Erin Sarofsky kick-started Sarofsky in 2009 and formed a group of extraordinarily talented makers who have been providing their services to leaders in the advertising and entertainment industries worldwide. Today, Sarofsky’s makers use animation, visual effects, motion design and live-action to collaborate with customers from concept to delivery, producing work that is visceral, innovative and diverse. With artistry that encapsulates in-house long format, sublime commercials, brand films, title sequences and much more, Sarofsky’s reputation for breakthrough design, its proven multi-media production expertise, and its fabulous Olson Kundig-designed studio in Chicago’s West Loop all constitute key components of the attraction.

More results from DWA’s PR campaign for Sarofsky:
See also: Media Coverage

29 July 2024 – Anderson selected VIP Juror for Le Book Connections Chicago

24 July 2024 – What the leaders at Sarofsky and Territory Studio are saying about generative AI

17 July 2024 – State Farm “Like A Good Neighbaaa” an Outstanding Commercial Emmy nominee

24 June 2024 – Erin Sarofsky on the DesignThinkers Podcast

26 March 2024 – In Her Own Words: Erin Sarofsky’s evolution embraces tech expertise

18 March 2024 – Erin Sarofsky’s Fetching Skrimp Creations Reimagine (and Captivate) the Stars

18 March 2024 – Bossing It: Why Leadership is an Ever-Evolving Experience with Erin Sarofsky

6 March 2024 – Introducing Echo

24 Jan. 2024 – Erin Sarofsky on Overcoming Biases and Shaping the Future with AI

9 Jan. 2024 – 15 years of bringing the fun and beautiful into the creative world!

4 Jan. 2024 – Main Title for “Guardians of the Galaxy: Vol. 3” is Most Viewed Video Release of 2023

12 Dec. 2023 – Making The Grade: Mike Matusek

18 Nov. 2023 – 🥁 Drumroll, please! The Sarofsky anthem is here!

13 Nov. 2023 – The Work That Made Me: Cat McCarthy

11-12 Nov. 2023 – Learn to design and pitch main titles at Sarofsky Labs

2 Oct. 2023 – Producing for Motion a big success!

20 August 2023 – Sarofsky Labs hosts Makers’ Space at Half Rez

18 Aug. 2023 – Anderson selected VIP Juror for Le Book Connections Chicago

15 June 2023 – Typeroom on Sarofsky’s cinematic title design

12 June 2023 – Lines mean a lot for Sarofsky

23 May 2023 – Announcing Sarofsky TBD*

22 May 2023 – Sarofsky Evolves Its Elemental Design Touches For James Gunn’s “Guardians of the Galaxy Vol. 3”

11 May 2023 – Chicago’s Sarofsky and Nolo Partner, Share Space and Resources

17 April 2023 – Erin Sarofsky speaks at FITC Toronto 2023

8 March 2023 – Tom Pastorelle: Finding the Feel of a Masterpiece

14 Feb. 2023 – Career Slay episode 12: Designing a Legacy

17 Jan. 2023 – Top 10 Title Sequences of 2022

13 Dec. 2022 – Top 10 TV Opening Titles of 2022

7 Dec. 2022 – Art of the Title: The Guardians of the Galaxy Holiday Special

30 Nov. 2022 – Art of the Title: Werewolf By Night

21 November 2022 – Via Motionographer: Ask Between the Keyframes

13 September 2022 – Sarofsky in Stash Permanent Collection, 155th Edition

17 August 2022 – Sarofsky Sculpts “The Gray Man” Titles for Netflix

12 August 2022 – Rising Sarofsky talents in LBB’s Uprising Series

1 June 2022 – Sarofsky Builds Glass House for HBO Max’s ‘The Staircase’

16 May 2022 – The Directors: Erin Sarofsky

12 April 2022 – Erin Sarofsky presents at FITC Toronto 2022

12 April 2022 – Erin Sarofsky takes us behind the scenes of WeCrashed’s opening titles

5 April 2022 – Sarofsky elevates Anderson, adds rising talents

11 Feb. 2022 – Variety: Sarofsky Joins Peacemaker Opening Credit Discussion

12 Jan. 2022 – Erin Sarofsky honored as RIT distinguished alumna

7 Dec. 2021 – Coming soon: NBC’s “Grand Crew”

3 Dec. 2021 – Peacemaker | Official Trailer | HBO Max

16 Nov. 2021 – Ben Strang Honored as 2021 SHOOT Magazine Emerging Director

24 Oct. 2021 – Sarofsky designs film titles for “The Suicide Squad”

19 Oct. 2021 – Motionographer Spotlight: Between the Keyframes

5 Oct. 2021 – Sarofsky adds Tom Pastorelle as Senior Editor

24 August 2021 – Sarofsky recommends: The Mosquito Coast

23 August 2021 – AEAF 2021 Announces Winners and Finalists

20 August 2021 – Cannes Lions Award and Vimeo Staff Pick Further Mission for Rare-Disease
Awareness in Unbranded, Remotely Directed Docuseries from Sarofsky and Director Ben Strang

18 August 2021 – Sarofsky recommends: The Suicide Squad

14 July 2021 – Original Doc Series “A Mystery to Me” Wins Brand Film Award, Cannes Lion

11 June 2021 – Erin Sarofsky Delivers MODE Summit Keynote

9 June 2021 – “A Mystery to Me” Earns 2021 Brand Film Award

24 May 2021 – Thrawn Ascendancy Cover Designs: Interview with Sarofsky

29 April 2021 – FCB and Sarofsky Serve Up Festive Spots for Bud Light Chelada Campaign

16 March 2021 – Sarofsky celebrates its craft, showcases its process and ethos

26 Feb. 2021 – The Movie Industry Just Can’t Do Without Her!

19 Feb. 2021 – We’re back to digging up some boards from the grave

4 Feb. 2021 – Erin Sarofsky at Motion Plus Design 2016

1 Feb. 2021 – Sarofsky welcomes Colvin, McCarthy, Rosenstein

29 Jan. 2021 – 2020 GDUSA American Graphic Design Award for Sarofsky

15 Jan. 2021 – Megan Rejman interviews Erin Sarofsky: Being happy at work

28 Dec. 2020 – Artistry from Team Sarofsky Shines Through in 2020

10 Dec. 2020 – Mograph Live Special: Fireside Reunion with Erin Sarofsky

30 Nov. 2020 – Duarte Elvas, Erin Sarofsky brighten OFFF Sevilla

2 Nov. 2020 – See the Striking Music Video for
a Haunting Cover of ‘In the Year 2525’

29 Oct. 2020 – Podcast: RevThinking 092 | A Very Delicate Ecosystem with Erin Sarofsky

16 Oct. 2020 – Chicago International Film Festival trailer makes lemonade out of viral lemons

29 Sep. 2020 – Chicago International Film Festival World Premiere for “A Mystery to Me”

24 Sep. 2020 – Trailer for Episode 1: “A Mystery to Me”

14 Sep. 2020 – Live with Erin Sarofsky: Highlights from speaking appearances

28 Aug. 2020 – YWCA USA Launches Until Justice Just Is Campaign

29 June 2020 – Sarofsky and Havas Chicago Join Forces to Roll Out
Fun New Campaign for Babybel

11 June 2020 – Sarofsky Labs Freelance Panel 2020

9 June 2020 – Chicago-based Sarofsky on using C4D,
Houdini and more for the FITC Toronto 2020 titles

13 May 2020 – #WFH Diaries: Erin Sarofsky of Sarofsky

12 May 2020 – A Drink with Sarofsky

17 April 2020 – Two Virtual Events for Sarofsky + FITC

3 April 2020 – The New Normal – Sarofsky Studios

12 March 2020 – Sarofsky, Haberman Craft Zevia Campaign

18 Feb. 2020 – Sarofsky Labs: Freelancing for Motion

30 Jan. 2020 – FITC Toronto 2020 What You May Find Official Teaser

10 Jan. 2020 – Sarofsky Announces 2020 Dates for Sarofsky Labs

19 Dec. 2019 – Sarofsky helps The Cubs spread holiday cheer with “Ode to Wrigley Field”

26 Nov. 2019 – Sarofsky reveals original cover for Star Wars series novel

14 Nov. 2019 – Erin Sarofsky on 8th Annual One Screen Short Film Festival Jury

10 Oct. 2019 – Erin Sarofsky pens foreword for “Design for Motion” 2nd Edition

1 Oct. 2019 – Erin Sarofsky joins the fun at Camp Mograph

26 Sep. 2019 – Newcity Honors Erin Sarofsky in 2019 Film 50

6 Sep. 2019 – Sarofsky and Leo Burnett Go Big for Pedialyte

1 Aug. 2019 – Sarofsky Fills “Buckets” for C4DLive at SIGGRAPH

20 June 2019 – Sarofsky adds award-winning director Ben Strang

24 Apr. 2019 – Sarofsky expands directorial roster by adding The Barkers

27 Mar. 2019 – Design Main Title Sequences with Sarofsky
at Apple Store Michigan Avenue

3 Jan. 2019 – Erin Sarofsky spotlight on Start TV

14 Nov. 2018 – Announcing Sarofsky Labs

29 Oct. 2018 – Erin Sarofsky named Exceptional Woman in Production and Post

24 Oct. 2018 – Erin Sarofsky Returns to Renowned DesignThinkers Conference

2 Oct. 2018 – Catching up with Erin Sarofsky

12 Sep. 2018 – Samantha Bee Unveils New Open for ‘Full Frontal’ and Other Changes

12 July 2018 – Erin Sarofsky inspires the Ideas in Motion Conference

31 May 2018 – Erin Sarofsky on Digital Production Buzz

17 Apr. 2018 – Exhibit: Erin Sarofsky’s iMac Pro short film

2 Apr. 2018 – Erin Sarofsky to present at Motion 2018

23 Mar. 2018 – Free the Bid: Erin Sarofsky & Michelle Dougherty X Apple

15 Mar. 2018 – CFA campaign by Ogilvy and Sarofsky goes global

4 Jan. 2018 – Top 10 Title Sequences of 2017

6 Nov. 2017 – Ryan Hansen Solves Crimes on Television… or on Your Phone

9 Oct. 2017 – Sarofsky Expose Halsey and Uri Grey for JEEP Renegade

28 Sep. 2017 – Erin Sarofsky among Newcity’s 2017 #Film50

22 Aug. 2017 – Sarofsky wins Gold + Bronze AEAF Awards for Main Titles

14 July 2017 – Sarofsky and friends introduce all-star Netflix series

27 June 2017 – Sarofsky’s Guardians Return

7 May 2017 – Live with Erin Sarofsky: Highlights from speaking appearances

3 May 2017 – Sarofsky struts with new website

27 April 2017 – Sarofsky earns in-depth Communication Arts feature

22 March 2017 – Sarofsky in Art of VFX Spotlight

3 Jan. 2017 – Revisit Motion Plus Design Paris with Sarofsky

19 Dec. 2016 – Trends 2017 from the likes of Erin Sarofsky

17 Dec. 2016 – Sarofsky leads-off Best of Stash 2016: Title Design

15 Dec. 2016 – SCADFILM Presents: Sarofsky’s Duarte Elvas on Title Sequences

11 Nov. 2016 – TIFF features Erin Sarofsky

4 Nov. 2016 – Sarofsky’s Marvelous DOCTOR STRANGE Titles

3 Nov. 2016 – Erin Sarofsky On Being Solution Oriented

19 Oct. 2016 – Art of the Title Splashes “Captain America: Civil War”

20 Sep. 2016 – Valuing Content for Its Quality – Interview with Erin Sarofsky

23 August 2016 – BTS SPECIAL: Terri the Vegan T-Rex

14 July 2016 – Where to binge on Sarofsky

24 June 2016 – Animalators Episode 19 features Erin Sarofsky

15 June 2016 – Wall Street Journal feature on Sarofsky

18 April 2016 – Latest Sarofsky speaking news: 2016 #NABSHOW

10 March 2016 – Erin Sarofsky on camera for Audi

24 January 2016 – Behind the Scenes of Marvel Titles – Sarofsky Interview

11 December 2015 – Sarofsky scales powers for ‘Ant-Man’ main-on-end titles

24 November 2015 – Sarofsky’s OFFF Mexico titles on Art of the Title

9 November 2015 – Sarofsky graces Communication Arts

2 November 2015 – Catch Sarofsky at FORM Chicago, Nov. 2-3

14 August 2015 – Support Women’s Global Education Project

2 August 2015 – 2015 montage: the latest from Sarofsky

20 July 2015 – Sarofsky designs main titles for OFFF Mexico

17 July 2015 – Who attended “Ant-Man” cast and crew premiere?

15 July 2015 – Erin Sarofsky presenting at AIGA National Design Conference

30 March 2015 – Huffington Post features Erin Sarofsky

17 April 2015 – Erin Sarofsky takes the F5 stage

15 March 2015 – Art of the Title spotlights 10 Women of Title Design

24 February 2015 – Mike’s Hard Lemonade intros an ‘unexpected’ digital ad

26 January 2015 – Sarofsky’s Mastery of Details Shines in “Guardians of the Galaxy”

9 January 2015 – Sarofsky’s Studio Gets Love from inhabitat

1 January 2015 – Sarofsky’s “Captain America” titles named among 2014’s best

19 December 2014 – Erin Sarofsky featured among leading designers

28 October 2014 – Time Lapse of Sarofsky’s Warehouse to Studio Reno

18 October 2014 – Erin Sarofsky goes Beyond the Spot

8 October 2014 – Captain America: The Winter Soldier in Art of the Title

2 September 2014 – Sarofsky honored in 2014 CA Design Annual

2 September 2014 – Steven Anderson join Sarofsky as Executive Producer

1 August 2014 – Sarofsky Corp. joins Marvel’s “Guardians of the Galaxy”