In-depth PR case study materials follow. Last Updated 4 November 2022
Visual Timeline and PR Case Study: DOMO
In-depth PR case study materials follow. Last Updated 4 November 2022
Collaboration
In-depth PR case study materials follow. Last Updated 4 November 2022
Sharing Secrets: Rocking the Remote Revolution
I freely admit to being a pretty big fan of Malcolm Gladwell. Still, like many people, his recent comments on The Diary Of A CEO podcast left me wondering exactly why he was trashing the idea of working from home. In the episode’s headline, he blames this phenomenon for “destroying” us. Within the in-depth conversation with host Steven Bartlett, the New York Times best-selling author overtly doubts our abilities to contribute to society, to fashion meaningful lives, and to engage professionally, from outside corporate offices.
Creative collaborations: ATTIK and Shilo for Scion
Over the past several years, global creative agency ATTIK has teamed up many times with creative production company Shilo on behalf of Scion. It’s my sincere pleasure to share some of their best collaborative efforts here.
Roger D’s tips for superior public and media relations: Getting started…
As a public relations (PR) professional, I see a lot of edgy cross-chatter about my field in the blogosphere, and while I normally don’t leap into the debates, occasionally, something will get under my skin. That happened a few weeks ago when Rohit Bhargava wrote a piece on his Influential Interactive Marketing blog with the subject line of “The Future of PR Means Dumping The Inferiority Complex.” Rohit backed-up his antagonizing claim by writing that PR is rising in importance at least in part because “…it is about more powerfully articulating where a client needs to go and becoming the partner that gets them there.”
Next week, I will be off on vacation with my family, giving thanks for a sensational 2007. Due in part to this virtual jab from Rohit, the process of gathering my thoughts for this post has led me to realize that my knowledge, expertise and talents in the field of public and media relations definitely are worth shouting about.
Read moreRoger D’s tips for superior public and media relations: Getting started…