In-depth PR case study materials follow. Last Updated 21 August 2024
Read moreVisual Timeline and PR Case Study: Fivestone Studios
Unique insights and actionable ideas from The Darnell Works Agency’s daily quest for greatness.
Read moreVisual Timeline and PR Case Study: Fivestone Studios
Trojan Horse was a Unicorn (THU) is a four-day Digital Entertainment Festival set for 18-21 September in sunny Troia, Portugal, promising unique opportunities to learn and network in paradise. If you’re not already planning to attend, consider putting it on your 2014 calendar. A premier event for producers, animators, game developers, concept artists, 3D generalists, VFX and CG professionals and the curious, passionate, restless and fearless, this first edition of THU will unite at least 700 professionals and students from around the world for four days of talks, demo-classes, roundtables, investment pitches, recruitment sessions, recruitment challenges and much more.
Last week, Penguin Books UK released the sensational new thriller “I Am Number Four,” the first release in a trailblazing new science fiction series, The Lorien Legacies. Together with Penguin, the principals of digital creative agency Ralph proudly announced the launch of “The Legacy Test” online at www.iamnumberfour.co.uk.
by Roger Darnell ..Challenge.. In hindsight, it’s clear that few films in the history of motion pictures have been as successful as “Shrek 2” from DreamWorks Animation SKG. When development and production began on the film, closely following on the heels of its big green 2001 “Shrek” predecessor, a global marketing workforce was spurred into … Read moreMarketing Case Study: “Shrek 2”