In-depth PR case study materials follow. Last Updated 27 August 2024
Creative Resources
Introducing Between the Keyframes
Courtesy of Motionographer: With Between the Keyframes, industry legends Austin Shaw and Erin Sarofsky take on hot topics in an effortless back and forth as they candidly discuss the crazy world of Motion Design, from their biggest mistakes to their ample frustrations to the unique insights that will tee up the next generation.
Visual Timeline and PR Case Study: Extended Reality Group
In-depth PR case study materials follow. Last Updated 6 June 2022
Read moreVisual Timeline and PR Case Study: Extended Reality Group
Visual Timeline and PR Case Study: Universal Studios Florida Production Group
In-depth PR case study materials follow. Last Updated 4 Nov. 2021
Read moreVisual Timeline and PR Case Study: Universal Studios Florida Production Group
Brilliant directors: Ben Strang
Filmmaker and photographer Ben Strang joined the directorial roster of one-stop cross-media production company Sarofsky in 2019. As a director of both scripted and documentary works, Ben’s stories are born from the unique locations and individuals he has encountered as an independent photojournalist for over a decade. His scripted pilot “Beast” won the SXSW Grand Jury Award for Best Independent Episodic, and his latest documentary series “A Mystery To Me” won a 2021 Cannes Lion, and was selected as a Vimeo Staff Pick, as you can see here.
Famous Images: Street Level Photography 2020
Street Level Photography was born as a community of photography enthusiasts, with particular interest in street photography. On its popular YouTube channel, you will find various contents: Top Selection photo galleries; reviews of books and photographic products; video tutorials to improve photographic techniques; chronicles of photographic travel experiences, and much more. All these themes are fully explored through the common lens and language of photography.
Promo video primer: 30 first-class examples
Back in 2014, a story from Chris Trimble appeared in the Guardian proclaiming video as the future of content marketing, with this dire warning: “small businesses who ignore it do so at their peril.” Since then, video usage has continued to climb, and more and more people and businesses are trying to engage, entertain and educate us with their on-screen storytelling. Bearing this in mind, I’m very happy to share some of the videos I’ve collected working alongside some phenomenal storytellers.
For your reference and enlightenment, I have chosen 10 examples apiece for three well-established niches of corporate communications. While most of these videos were designed for business audiences, each is artistic enough to appeal to just about everyone.
The FvF mixtape series: still going strong
When I last wrote about Friends of Friends – the international interview magazine that illuminates people of diverse creative and cultural backgrounds in their homes and within their daily working environments – the subject was their latest mixtape. At that time it was number 101, and it featured the artist known as Kyson.
Each FvF mixtape offers an amazing contemporary soundtrack for your life, and that is definitely true for the latest. It is number #163, and it features the renowned German electro-pop duo, 2RAUMWOHNUNG.
Jeep, Bill Murray win USA TODAY’s Ad Meter with hilarious ‘Groundhog Day’ commercial
Cutters Studios, Another Country on Facebook: “Check out all of this year’s Super Bowl spots, via the USA Today Admeter. At Cutters Studios, we’re beyond grateful and extremely thrilled to have been a part of numbers 1, 5, 13, 22, 27 and 38.” Read on: https://admeter.usatoday.com/results/2020
Read moreJeep, Bill Murray win USA TODAY’s Ad Meter with hilarious ‘Groundhog Day’ commercial
Case Study: Leviathan
Leviathan’s Reputation Soars Worldwide as Specialized Creative Agency Reinventing Design, Digital Media, and Interaction
Close Cooperation Between Management, Reps and DWA Maximized Stellar Opportunities, Positioned Company as Legitimate Rockstar
See also: Visual Timeline & PR Case Study
A key component of cross-discipline design and innovation consultancy Envoy Group, Leviathan is a specialized creative agency working at the nexus of design, digital media, and interaction. By bringing phenomenal narrative content and emerging technologies into physical environments, Leviathan transforms ideas into exceptional experiences for brands and creative collaborators worldwide. Established in 2010, Leviathan’s innovation has been recognized by top-tier publications including Communication Arts, The Creators Project, Fast Company, Forbes, The Verge, Vox and Wired, among many others.