Creative Resources

Great to know: Libby DeLana

Libby DeLana is a founding partner and creative at the next-generation branding firm Mechanica. I had the very good fortune of meeting her when my clients at Shilo first collaborated with Libby, her partners and their clients at Saucony on the inspirational project featured above. Through our exchanges formulating a PR strategy to promote the Saucony “Find Your Strong” campaign, I was exposed to the deep strategic thinking Mechanica invests into its work, as well as many facets of Libby’s personal talents. At the time, her photographs from Shilo’s location shoot blew me away, and since that first introduction, everything I’ve seen and experienced has made me even more of a fan.

For a bit more background, check out this 2009 profile of Mechanica from northshore magazine.

Q: What one trait or habit got you to where you are today? A: “A sunny disposition, a fierce belief that just about anything is possible and a touch of discipline.”

Read moreGreat to know: Libby DeLana

Transparent House creates new realities…

With offices in San Francisco, Moscow and Berlin, Transparent House (TH) is the next-generation creative studio that excels at the intersection of digital, art, and commerce. Specializing in the creation of stunning 3D assets, branded environments and high-end retail developments, TH employs strategic digital innovation and 3D for high-profile, future-looking brands. With design and 3D … Read moreTransparent House creates new realities…

Be Outstanding

I am all-for smart people doing wise, practical things together, and when I learn about especially cool developments, it really makes me want to shout. For example, Business Insider editor Ariel Schwartz once wrote a great story entitled “SkillCloud: A Platform For Companies To Appreciate Workers Beyond Resumes.” The imaginative and important website Ariel described … Read moreBe Outstanding

Shilo is stepping up…

Fans of U.S. creative production company Shilo, fasten your seatbelts! This year the company has welcomed director Luc “Reso” Janin to its roster for commercial and music video representation in America, and Brad Tucker came onboard in June as a creative director and director. Behind the scenes in New York City, Shilo added Robert Berman … Read moreShilo is stepping up…

ISAM Lives On for Leviathan

As you can see above, Chicago-based design-focused production studio Leviathan is very proud to have been put in the spotlight recently by 3D design, engineering and entertainment software leader Autodesk, Inc. This is the latest of many honors rolling in for studio partners Chad Hutson, Jason White and Matt Daly: Over the past months, the … Read moreISAM Lives On for Leviathan

“Produce!” a great team effort for Thornberg & Forester

One of the highlights of working with the bright and innovative talents at Thornberg & Forester (T&F) over the past year was helping to write the script for the promo I’m embedding above. This project is a teaser for a colorful and informative interstitial series that T&F created for Cooking Channel which the network started … Read more“Produce!” a great team effort for Thornberg & Forester

Motionographer spotlight

Motionographer (pronounced like “oceanographer”) seeks to be a source of inspiration for filmmakers, animators and designers by sharing: . outstanding work from studios, freelancers and students . feature stories that give readers a closer look at influential studios and individuals . commentary that sparks discussion or introspection about the creative process . miscellaneous items that … Read moreMotionographer spotlight

Sharing secrets: Fast Company

When I was an account manager for high-tech PR firm The Terpin Group in Los Angeles back in 1999 and 2000, my colleagues and I constantly set our sights on helping our clients place their stories inside the world’s leading business publications. Many of the media outlets then considered top-tier have come and gone, while one of them has continued rising and shining: Fast Company. Each phenomenal issue of the magazine is an education in itself, while its newsletters offer a steady stream of invaluable insights from world-leading journalists and business leaders. I am especially grateful for the 30 Second MBA series, where lessons like the video above featuring Kevin Prentiss, CEO of Red Rover, are short and always impactful. If you’re ever on-the-spot and trying to decide how to handle some pressing business matter, I highly encourage you visit www.fastcompany/mba to tap into platinum advice from proven leaders on key topics, like those listed below.

Read moreSharing secrets: Fast Company

Killer reels: Uniform

Uniform is a strategic, brand communications agency based in Liverpool. “We help our clients create brand stories that deliver measurable results. We believe every brand has a story to tell. We find the random and the relevant, and bring it all together as effective, compelling communication.” For further information, visit www.uniform.net.

Bravery from Brand New School and Antidote rewarded…

When Antidote (www.antidote.co.uk) was approached by Diesel founder Renzo Rosso to create a call-to-arms to inspire and mobilize the world’s youth to join the fight to help end extreme poverty in Africa and around the world, Antidote’s creatives wrote a manifesto for The Only The Brave Foundation and approached Brand New School to create a short, powerful animated film. In his treatment, BNS founder and executive creative director Jonathan Notaro proposed the unique storytelling approach that helps the foundation deliver its message in style in the finished production. The presentation is also taken to new heights by the score from Human Worldwide.

Read moreBravery from Brand New School and Antidote rewarded…

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