Scion – universal positive

Case Study: ATTIK

May 10, 2024April 30, 2015 by Roger Darnell

Last Updated April 30, 2015: Global Creative Agency ATTIK Evolved, Continued Delivering Spectacular Client Returns Into 2015

Dynamic Public Relations Campaign Effectively Positions Company and Its Key Customers, Sustains Growth
See also: ATTIK MEDIA COVERAGE

Established in the mid-1980s in northern England, ATTIK Ltd. quickly earned a worldwide reputation for sensational design, and by the late 1990s, had successfully expanded across the U.S. and into Sydney, Australia. In 2001, the company scaled back, refocused, and soon emerged with a boldly expanded approach — and an extraordinary new client: Scion. Acquired in 2007 by Dentsu, ATTIK was a highly successful global creative agency. Its doors closed in 2015.

Doug Pray: Thanks for the Documentaries

May 9, 2024April 2, 2013 by Roger Darnell

Award-winning documentary filmmaker Doug Pray‘s exuberant portraits of subcultures and maverick individuals have led him to three Sundance premieres, critical raves, numerous awards, and worldwide distribution.

Scion’s moving story…

May 8, 2024October 29, 2012 by Roger Darnell

The evolving brand campaign from Scion and its creative agency of record ATTIK debuted in late September, and the newest facet entitled Motivate launched last week. Motivate presents young self-starters in the creative arts community with opportunities to achieve their dreams by winning personal business mentors, up to $10,000 and Scion vehicles. Full contest rules … Read moreScion’s moving story…

Scion and ATTIK rev up…

May 6, 2024May 17, 2012 by Roger Darnell

So far, 2012 has proven to be a very exciting year for Scion, the automotive brand from Toyota Motor Sales USA developed specifically for the new generation of youthful buyers. Focused on providing distinctive products, opportunities to personalize, and an innovative, consumer-driven process at the retail level, Scion supports originality through its programs in the … Read moreScion and ATTIK rev up…

Case Study: Scion + ATTIK – “United By Individuality”

April 11, 2024August 6, 2010 by Roger Darnell

In 2008, global creative agency ATTIK and Scion launched the “United By Individuality” branding campaign. The agency recently produced this case study encapsulation above.

Creative collaborations: ATTIK and Shilo for Scion

April 11, 2024June 23, 2010 by Roger Darnell

Over the past several years, global creative agency ATTIK has teamed up many times with creative production company Shilo on behalf of Scion. It’s my sincere pleasure to share some of their best collaborative efforts here.

Designing characters, stories and more with Jose Sebastian Gomez

April 5, 2024March 4, 2010 by Roger Darnell

If you haven’t seen the book “We Make It Good” from the filmmakers at creative production company Shilo, you are hereby enthusiastially encouraged to check it out.

As you’ll see there, much of the company’s extraordinary content leverages the character design talents of Co-Founder, Creative Director and Director Jose Sebastian Gomez.

Behind the lens with ATTIK’s Simon Needham

April 3, 2024August 24, 2009 by Roger Darnell

As the co-founder of global creative agency ATTIK, and the creative director for ATTIK U.S., Simon Needham has already made an impressive impact on the marketing industry. ATTIK recently published NoiseFive, the latest of its self-guided, experimental, collectible design publications, and with each passing day, Simon continues to innovate alongside the world’s premier marketers — and the extremely talented artisans and craftspeople working with or within ATTIK on its latest campaigns.