universal positive – Page 22 – Unique insights and actionable ideas from The Darnell Works Agency’s daily quest for greatness.

Joshua Frankel’s Plan of the City

April 23, 2024April 25, 2011 by Roger Darnell

“Plan of the City” is an amazing new animated film conceived and directed by Joshua Frankel. Combining live-action footage, animated elements, illustrations and images including public domain photos taken by the Mars rovers Spirit and Opportunity, the visually stunning 13-minute film artfully envisions New York City’s unique architectural fixtures blasting off from Earth and resettling … Read moreJoshua Frankel’s Plan of the City

Forces for good: The Partnership to End Homelessness

April 23, 2024April 18, 2011 by Roger Darnell

Each day, more than 100 families appear at NYC shelters asking for emergency assistance, but according to Arnold S. Cohen, President and CEO of the Partnership for the Homeless, shelters represent one of the most expensive means of supporting people in a housing crisis. As he reports, New York City has devoted virtually no real … Read moreForces for good: The Partnership to End Homelessness

Barbara Kopple: Thanks for the documentary

April 23, 2024April 13, 2011 by Roger Darnell

From producer Marc N. Weiss and two-time Academy Award-winning director Barbara Kopple, whose credits also include “Harlan County, U.S.A.,” “American Dreams” and “Shut Up and Sing,” comes “Gun Fight,” premiering tonight (Wednesday, April 13) on HBO. Blending archival and original footage, “Gun Fight” investigates the complex issues surrounding gun violence in America, and the seemingly intractable debate about what to do about it. To me personally, this is truly Must See TV. Here’s what a few others are saying about it.

Happy F5 everyone!

April 22, 2024April 11, 2011 by Roger Darnell

This Friday and Saturday, April 15 and 16, the F5 Festival (a Motionographer.com initiative) will take over New York City’s Roseland Ballroom, where the presenters and attendees will be among the world’s finest filmmakers, artists and creative industry executives. I regret that I won’t be able to attend, but here are just a few highlights of the affair I’d be front-and-center for if I could.

Killer Reels: Greg Williams

April 22, 2024April 4, 2011 by Roger Darnell

According to a 2006 article in the British Journal of Photography, photographer Greg Williams took an unusual route into shooting A-list stars: Photojournalism. On his Vimeo profile, Greg describes himself as a photographer who has started shooting motion after experimenting with the Red Camera. Learn more at www.gregwilliams.com.

Please help save our supplies!

April 22, 2024March 28, 2011 by Roger Darnell

The video featured above is an SOS. It was first sent by DOC2DOCK, a non-profit organization that saves usable medical supplies from being discarded in the U.S. and sends them to hospitals in the developing world. Now, you can send the SOS further, and join the cause. Spread this SOS. Save Our Supplies. www.facebook.com/DOC2DOCK The … Read morePlease help save our supplies!

TED’s 2011 Ads Worth Spreading

April 22, 2024March 22, 2011 by Roger Darnell

For supporting its 2011 Ads Worth Spreading project, TED thanks YouTube, AICP, NiceSpots, Art Directors Club, The One Club/One Show, 4A’s, IAA, IAB and Contagious Magazine.

Killer Reels: Leviathan

April 22, 2024March 14, 2011 by Roger Darnell

Leviathan is a design-focused production studio specializing in the creation of large-scale visual experiences across all media. The emerging studio’s leaders are champions of breakthrough design and branding who draw from experiences earned within the world’s leading digital agencies, production companies, VFX and motion studios. Also leveraging the talents of extraordinary storytellers, software developers, producers … Read moreKiller Reels: Leviathan

Visual poetry 1-2-3 punch from Shilo

April 22, 2024January 27, 2011 by Roger Darnell

Every day, the official Vimeo account for creative production company Shilo averages over 450 plays from fans, respected artists and leading creative people worldwide. Some of the work you’ll find there is extremely well known, while I’m sure you’ll be surprised by other featured projects. Today it’s my pleasure to share three videos that have factored largely into Shilo’s success to-date. First, above, behold Guinness “Spoken Word,” the quintessential Shilo commercial achievement created in 2008 in conjunction with Saatchi & Saatchi in London and Mark Hanrahan. This film directed by Andre Stringer has inspired new legions of fans for Shilo worldwide. Can you believe it was passed over by virtually every major awards show in 2009?

Marketing Imperatives: Effectiveness

April 22, 2024January 11, 2011 by Roger Darnell

The Effie Awards were founded in 1968 by the American Marketing Association, New York Chapter, as an awards program to recognize the most effective advertising efforts in the United States each year. Over the years, Effie has become a source of learning through global conferences, judging discussion and access to in depth case studies providing opportunities for insight into effective marketing communications. In 2008, the New York AMA assigned its rights to the Effie brand over to a new entity named Effie Worldwide, Inc, with the goal of strengthening its educational component and its value to the industry. Deadlines for the 2011 North American and Global Effie Awards are at hand — please visit www.Effie.org today to learn more.