Entrepreneurs

Creative entrepreneurs: Tina Roth Eisenberg

Swissmiss is a design blog and studio run by Tina Roth Eisenberg. Besides swissmiss, she also founded and runs CreativeMornings and TeuxDeux. Above, I’m sharing Tina’s presentation from the 2011 Future of Web Design conference. “The talk is mostly about lessons I want to teach my kids, hoping that one day, they will be at … Read moreCreative entrepreneurs: Tina Roth Eisenberg

Scion’s moving story…

The evolving brand campaign from Scion and its creative agency of record ATTIK debuted in late September, and the newest facet entitled Motivate launched last week. Motivate presents young self-starters in the creative arts community with opportunities to achieve their dreams by winning personal business mentors, up to $10,000 and Scion vehicles. Full contest rules … Read moreScion’s moving story…

Great to know: Libby DeLana

Libby DeLana is a founding partner and creative at the next-generation branding firm Mechanica. I had the very good fortune of meeting her when my clients at Shilo first collaborated with Libby, her partners and their clients at Saucony on the inspirational project featured above. Through our exchanges formulating a PR strategy to promote the Saucony “Find Your Strong” campaign, I was exposed to the deep strategic thinking Mechanica invests into its work, as well as many facets of Libby’s personal talents. At the time, her photographs from Shilo’s location shoot blew me away, and since that first introduction, everything I’ve seen and experienced has made me even more of a fan.

For a bit more background, check out this 2009 profile of Mechanica from northshore magazine.

Q: What one trait or habit got you to where you are today? A: “A sunny disposition, a fierce belief that just about anything is possible and a touch of discipline.”

Read moreGreat to know: Libby DeLana

Transparent House creates new realities…

With offices in San Francisco, Moscow and Berlin, Transparent House (TH) is the next-generation creative studio that excels at the intersection of digital, art, and commerce. Specializing in the creation of stunning 3D assets, branded environments and high-end retail developments, TH employs strategic digital innovation and 3D for high-profile, future-looking brands. With design and 3D … Read moreTransparent House creates new realities…

Be Outstanding

I am all-for smart people doing wise, practical things together, and when I learn about especially cool developments, it really makes me want to shout. For example, Business Insider editor Ariel Schwartz once wrote a great story entitled “SkillCloud: A Platform For Companies To Appreciate Workers Beyond Resumes.” The imaginative and important website Ariel described … Read moreBe Outstanding

Shilo is stepping up…

Fans of U.S. creative production company Shilo, fasten your seatbelts! This year the company has welcomed director Luc “Reso” Janin to its roster for commercial and music video representation in America, and Brad Tucker came onboard in June as a creative director and director. Behind the scenes in New York City, Shilo added Robert Berman … Read moreShilo is stepping up…

2012 creative leaders to watch

Advertising Age Magazine recently published its impressive annual Women to Watch Special Report honoring the following leaders who are changing the world — along with its prestigious 2012 “Creativity 50” coverage. It’s a pleasure to share news of those accolades, as well as this video for TEDxTeen – Tavi Gevinson: Still Figuring it Out spotlighting … Read more2012 creative leaders to watch

“Produce!” a great team effort for Thornberg & Forester

One of the highlights of working with the bright and innovative talents at Thornberg & Forester (T&F) over the past year was helping to write the script for the promo I’m embedding above. This project is a teaser for a colorful and informative interstitial series that T&F created for Cooking Channel which the network started … Read more“Produce!” a great team effort for Thornberg & Forester

More branding and communications essentials

The Blake Project is a Los Angeles-based brand consultancy that helps companies design, manage and build brands that drive profitable revenue growth through differentiated customer experiences. Publishers of the book Brand Aid, the group also regularly stages Brand Positioning Workshops, and its principals share their considerable knowledge through their Branding Strategy Insider blog and newsletter. … Read moreMore branding and communications essentials

Sharing secrets: Fast Company

When I was an account manager for high-tech PR firm The Terpin Group in Los Angeles back in 1999 and 2000, my colleagues and I constantly set our sights on helping our clients place their stories inside the world’s leading business publications. Many of the media outlets then considered top-tier have come and gone, while one of them has continued rising and shining: Fast Company. Each phenomenal issue of the magazine is an education in itself, while its newsletters offer a steady stream of invaluable insights from world-leading journalists and business leaders. I am especially grateful for the 30 Second MBA series, where lessons like the video above featuring Kevin Prentiss, CEO of Red Rover, are short and always impactful. If you’re ever on-the-spot and trying to decide how to handle some pressing business matter, I highly encourage you visit www.fastcompany/mba to tap into platinum advice from proven leaders on key topics, like those listed below.

Read moreSharing secrets: Fast Company

© 2024 universal positive • Powered by