Last Updated May 13, 2015: Scott Darnell Wins Top Mobility Industry Engineering Award, Brings Custom Mobility Solutions to Market
Creative and Communications Campaign Designed and Executed by The Darnell Works Agency Supports Growth For Ambitious Entrepreneur
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Adaptive mobility expert Scott Darnell is a consultant and developer of innovative solutions for wheelchair users.
Executive Summary
In 2003, DWA began its role as the creative and communications agency of record for Changing Stares, Inc., a privately held start-up focused on creating important new mobility options for wheelchair users. With Scott Darnell (brother to DWA principal Roger Darnell) unveiling his first product at the 2006 SEMA Show in Las Vegas, DWA took responsibility for all facets of brand communications for the company’s successful launch. In 2009, Scott was invited to attend the annual conference for the National Mobility Equipment Dealers Association, where Adaptive Driving Alliance leaders presented him with their New Technology Award for innovation in engineering and technology for the physically challenged. As the venture has progressed, it has tapped DWA’s expertise to cost-effectively advance essential facets of its business, including sales and customer service. Thanks to Scott’s perseverance and DWA’s ongoing support, CSI has earned vital media exposure and consistently expanded dialogues with industry experts and customers through adept communications that include dynamic use of social media.
Established in the mid-1980s in northern England, ATTIK Ltd. quickly earned a worldwide reputation for sensational design, and by the late 1990s, had successfully expanded across the U.S. and into Sydney, Australia. In 2001, the company scaled back, refocused, and soon emerged with a boldly expanded approach — and an extraordinary new client: Scion. Acquired in 2007 by Dentsu, ATTIK was a highly successful global creative agency. Its doors closed in 2015.
To me, one of the best ways to understand how effective marketing works is to look at campaigns that have won the most or the biggest creative industry awards, and you won’t find a recent campaign that has been more successful at winning major awards than 
Shilo is an Emmy Award-winning creative production company representing a group of filmmakers led by director Jose Gomez. Internationally known for creating provocative, design-infused original film and HD video content, Shilo’s artists in New York and La Jolla, California, produce spellbinding short films, music videos and commercials for leading advertising agencies and brands. Shilo also published its own book in 2007 (“We Make It Good”) and curates the popular website WeMakeItGood.com. 
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Stardust Studios, a bicoastal U.S. creative production company, specializing in motion design, animation, visual effects and live-action production. DWA strategic campaign kicked off in December, 2005 and ran through August, 2009.